Merchandise

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I am sure many readers will remember this classic Ladybird book, which captures perfectly the nostalgic appeal of these volumes. Indeed, we use an image of the cover on an exhibition panel in the exhibition itself to underline the point that these books have gone from being cheap mass-produced items on sale at the affrodable cost of 2/6 to being highly sought after collectibles, often with an altogether different price tag.

The cover image from 'Shopping With Mother'.

The cover image from ‘Shopping With Mother’ by M. E. Gagg and first published in 1958. Image copyright Ladybird Books Ltd.

With thoughts of shopping in mind, it might be worth mentioning that the MERL shop has begun to stock up on a few Ladybird-inspired items and exhibition-themed goods. I am relaibly informed by our Visitor Services Assistant Judith Moon that she has stocked up on Ladybird-themed notebooks, address books, birthday books, mugs, craft kits, keyrings, postcards, magnets, sticky plasters, travel bags (Judith describes these as ‘small cosmetic type zip things!’), and mounted prints of images from ladybird books.

In the shop

A handful of Ladybird items on display in the MERL shop.

So, if you are keen on Ladybird or are looking for some nice nostalgic stocking fillers then do pop by and see what the Museum has in store. Once you are there, why pop next door and take a look at the exhibition too (it opens on 6 October but much of it is already in place). Indeed, you could even bring your mum. Exhibition-Going With Mother somehow doesn’t have quite the same ring to it but you can easily combine the two activities with just a single visit to MERL!

Ladybird merchandise

Judith’s glamorous hands hold some of the special merchandise about to be made available to MERL shoppers.

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