And the winner of ‘just IMAGINE if…’ is…

For the past few months we have been working hard alongside Ella’s Kitchen founder Paul Lindley on his exciting idea about ideasjust IMAGINE if…

just IMAGINE if… has had one mission from the beginning: to identify and help develop extraordinary ideas.

Companies, partnerships, not-for-profit organisations or individuals with an extraordinary idea that could help alleviate one of the UN’s 17 Sustainable Development Goals but need research input to help it grow were able to apply. After viewing hundreds of excellent entries, the panel narrowed it down to ten amazing finalists.

We were lucky enough to attend the final on Thursday 28th Feb, and listened to amazing talks from the likes of Brompton MD Will Butler-Adams, former Dragon Piers Linney, and Apprentice season 5 winner Yasmina Siadatan to name a few, with the event chaired by the brilliant Seven Hills co-founder Michael Hayman

After enjoying the outstanding pitches from the ten budding entrepreneurs, we are excited to announce that after a vote from all the attendees, the winner is ALEXANDER WANKEL.

Alexander showcased his idea of tapping into Peru’s native crops and helping to support local smallholder farmers, creating plant-based milks made with climate smart Andean grains and quinoa called ‘MilQ’.

We want to extend a HUGE congratulations to Alexander for winning the competition, but we’re confident that all of the finalists will get support in developing their ideas by either a collaboration with us or one of the other incredible businessmen and women who attended the event.

You can see Alexander’s submission video and those of the other nine finalists here.

just IMAGINE if… is to return next year, so keep your eyes open for details on how to apply towards the end of 2019. In the meantime should you have a product or service you need support developing, we welcome anyone to get in touch with the Knowledge Transfer Centre to discuss how we may be able to help you shape your future.

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